The impact of media on the legitimacy of new market categories: The case of broadband internet

نویسندگان

  • Patrick L. Schultz
  • Alejandra Marin
  • Kimberly B. Boal
چکیده

a University of North Dakota, Management Department, Grand Forks, ND 58202-8377, United States b Texas Tech University, Rawls College of Business, Area of Management, Texas Tech University, 15th Street and Flint Avenue, Lubbock, TX 79409, United States c Texas Tech University, Rawls College of Business, Area of Management, Texas Tech University, 15th Street and Flint Avenue, Lubbock, TX 79409, United States

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تاریخ انتشار 2015